Designing products for complex systems and everyday people
Recent work
Vori // Q1 2026 · ops platform · AI Vision
Smart Campaigns AI Agent
Defined the vision for Vori's first AI product, an agent that would get grocers marketing like a pro without a marketing team
🔓 Password required
Vori // Q1 2026 · Grocery pos + ops platform · new product
Quick Food Service
Unified grocery and food service checkout to drive more transactions and more revenue through Vori's POS
Vori // Q4 2025 · ops platform · Redesign + Feature Expansion
Store Promotions
Redesigned Vori's promotions system to give grocers full control over how and when a discount applies
Placelists
Developed the strategy for expanding Nextdoor’s Pages ecosystem beyond businesses into places that bring communities together
For Sale & Free Optimizations
Led growth experiments across Nextdoor's marketplace, increasing buyer engagement, new user registrations, and ad revenue
